WHAT WE DO
Ready To Fuel Your Sales Team?
We arm your revenue generating teams with unique brand positioning, strategic marketing initiatives, & a Synergized sales alignment process to empower them to convert marketing initiatives into revenue.
WHAT WE DO
Creative Brand Positioning
Successful vs Disruptive Brands.
Ever wonder what the differnece between the two is?
The distinction is not monetary but rather rooted in personal identity.
Successful Brands follow a paved road within their industry. They create a product/service that their audience already needs and they fill that need- better than their competitors.
Disruptive Brands create their own road. These brands are amazing because they create a space for themselves by shifting their target audience’s view of who they are personally as humans and then creating a need for their product/service of the new identity they’ve crafted for their people.
Your compay’s “brand” is so much more than your logo, the colors you choose and your font choices. Of course it’s a part of it, but not the important part.
- optimize business’ core offering
- define & structure business’ defining IP
- deep dive of current brand strategy
- launch blueprint
- VOICE & TONE & vocabulary
- design GUIDELINES
- marketing messages
- pillar content
- profile structure & organization
- detailed website & funnel audit
WHAT WE DO
Strategic Marketing Initiatives
Gone are the days of putting up a Facebook Ads or a Google PPC Ad and hoping for ROI from that. It’s 2022. Everyone and their family are advertising their business online. Honestly this can play in your favor if you have a strategy behind it.
How and where you marketing your brand will make or break your bottom line and by proxy your ability to stay in business or not. We will custom tailor a marketing intiative for your brand’s goals with a phased approach that will attract the right prospects on the right platform at the right stage of the buyer journey.
- organic initiatives reseach
- deep dive into current organic initiatives
- utilize organic & paid approaches to narrow in on the 3-5 core audiences
- develop a clear organic funnel
- launch content strategy on multiple platforms
- explore PR possibilities
- test marketing messages to core audiences
- create an organic content creation process
- utilize research & audits to launch paid ads initiative
- blueprint the paid & organic content story to lead buyers from cold to sold
WHAT WE DO
Sales Alignment Process
Great branding and great marketing can only go so far as the sales department in your orgranization. It’s imperative that your customer journey is seamless between your branding, marketing, and sales teams as they handoff to delivery/fullfilment.
Through this alignment to provide organizational and operational alignment across sales, marketing, and support teams. Your organization can optimize each stage of the buyer’s journey & experience, which, in turn, drives more sales and lifetime value with better experiences for prospects and customers.
- integration of initiatives between marketing & Sales departments
- mutual agreement of goals & strategy
- creation & agreement of joint kpis
- CREATE PATHWAYS FOR POST CLOSE INTO DELIVERY/FULFILLMENT
- integration of funnel metrics with revenue cycle metrics
- combine workflows, comms, and tracking to reduce redundency & improve synergy
- blueprint and launch structured handoff procedure between departments
- Daily relationship Management
- Data Driven Decisions
- Utilization of our Triangulation Method
- regular meetings between departments to tweak the integration blueprint as situational changes arise
Your Business for Growth?